Happy cinco de Mayo to all those who give a crap! Any reason to eat mexican food is a win in my book. Anyway...
The problem is, WHEN is it coming? This is a fact that still remains unknown, and for guilds, this can be fatal. I have led guilds for around five years, and unfortunately I've experienced what I like to call the "dead-zone" far to often. What I call the "dead-zone" is basically the time of nothingness between expansions. The life cycle of Expansion A has come to an end, and the life cycle of Expansion B is coming soon. So what do you do?! Thats the problem. Why raid? All the gear you earn will be replaced soon enough. Sure, there are lore nerds like myself who raid to see the story unfold, though if your a hardcore raider, chances are PvE is your primary focus, RP second. Basically, most guilds cannot cope with nothingness, and they simply implode, while the stronger, more tight knit guilds will look to the future.
Fortunately, Cataclysm gives us a lot to plan for. New raid system, guild currency, guild talent trees. The ENTIRE guild system is being revamped, so a strong guild will be looking ahead, and preparing for that. So if your a guild leader or guild officer, maybe you should begin to look to the future. Think ahead. Make your guild stronger and more tight knit, so that come Cataclysm, you can conquer the new challenges and build your friendships even more.
Just my daily thoughts :)
-Galvon
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